American Cattle Co.

A lifestyle collection for those with Proud Heritage

America We Grow

A lifestyle collection for good times

Coors Light® x Rural Cloth

A collab collection for those who enjoy ice cold beer

Rooted In Country

Every genre needs an official sponsor. We’re not sure who country music’s is, but we’d like to think it’s us. Whether it’s a sold-out stadium or a starlit cantina stage, there’s bound to be country star there singing their heart out in an official Rural Cloth hat. Probably.

RC x CL Reversible
RC x CL Reversible
RC x CL Reversible

New arrival | Now on sale

RC x CL Reversible
Regular price $80.00


Introducing the ultimate collaboration between Rural Cloth and Coors Light, the Reversible Jacket, a premium garment that seamlessly blends style, functionality, and a touch of rustic charm. This limited-edition jacket is designed to capture the essence of the great outdoors while paying tribute to the iconic Coors Light brand.

Who doesn't love the look and feel of flannel? We certainly do, but we didn't want to stop there. Maybe you're going to a not-so-lumberjack type of an event.

Options are important, that’s why our lightweight yet warm flannel is reversible. A rugged, yet stylish plaid on one side flips over into a sleek, classy gray on the other. But it always shows a hint of flannel that lets everyone know that you're proud of your rural roots.

This product is intended for adults of legal drinking age.

  • Quilted, Water-Resistant
  • Matte Finish Polyester Mini Ripstop Shell
  • Snap Closure
  • Chest Pocket
  • Reversed Side:  100% Cotton Y/D Flannel
  • Stamped leather RC x CL patch

100% American Grown Hops.

Shop the Coors Light Collection

Customer Reviews

Over 40,000 satisfied customers

Being a hardworking, small town Southern girl, I choose Rural Cloth because I never compromise on my standards or my comfort.


Monster Jam Truck Driver


Thank u @ruralclothusa for my new fave hat, I’m obsessed!


I’ve had several friends tell me that they want this hat!


It came on time and the hat fit perfect can’t be happier.

Jeremy Stec

Ever since I purchased this hat I wear it everywhere I go and I’ve gotten so many compliments from wearing it.